Blog
The Psychology Behind High-Converting Commercials
A breakdown into how to use psychology to make high-converting commercials
The Complete Guide to Video Production for Outdoor Brands
the ultimate guide for how outdoor brands should create their video content
Outdoor Commercials That Actually Work and Why
I break down which outdoor commercials actually work and why the marketing strategy behind these commercials are so important.
Why Strategy-Led Commercial Directors are Better for ROI
How partnering with the right director can boost brands’ ROI
Podcast Episode: Directing Branded Content in the Outdoors
How I create outdoor lifestyle and adventure films with brands
My Approach as a Commercial Director
How I go about making commercials for outdoor and lifestyle brands
Case Study: Campaign for Wishgarden Herbs
A breakdown of my recent lifestyle campaign for Wishgarden Herbs
How to Hire a Colorado Filmmaker - What You Need to Know
If you’re looking to hire a director in Colorado there are a few things you should know…
Photo Editing Tips for Rock Climbing Photography
Photo editing is a bit of a daunting task for beginners but if you have the right guidance, it can help take all the guess work away and be a super fulfilling experience. This is a behind-the-scenes look at how I edit all my photos...
How to Become an Adventure Photographer in 2025
Here’s a step-by-step guide on how to become an adventure photographer
Why Nostalgia Is the New Outdoor Content Currency
How retro aesthetics and “simpler times” storytelling are resonating right now...
How Adventure Films Now Keep us Inside
The goal of outdoor films used to be to inspire us to get outside, but is that changing?
The Content Crisis in Outdoor Brand Marketing in 2025
It seems the outdoor industry is struggling with how to get branded content done right, this will help…
How Brands Turn Storytelling into Real Revenue
This article dives deep into how to get content to actually make a financial difference for your business
Branded Documentaries vs Commercials: What’s Best?
Here’s my breakdown on when to create a commercial vs. branded documentary…
Filming Running with an Adidas Terrex Athlete
Here’s a behind-the-scenes look at filming with Adidas Terrex runner Jeshurun Small in Boulder…
How AI Is Changing Outdoor Video Production
After generating a running commercial with AI, here’s what I have to say about how AI is changing filmmaking…
My Surfing Film Was Nominated for an Emmy!
For the second year in a row, one of my films has been nominated for an Emmy!
The Cost of Hiring a Video Production Company in Colorado
This is a pretty frequent question I’ve been getting so here’s a breakdown on what you can expect to spend on video production in Colorado
5 Things Every Outdoor Brand Should Look for in a Director
Here are a few important things you should consider when hiring a director for outdoor content