Blog
A collection of my thoughts on filmmaking, marketing, the outdoor industry, and whatever else I’ve been thinking about lately.
These are mostly things I’ve reflected on and learned from making films, working with brands, and spending a lot of time outside.
Case Study: Commercials About Real People, Not Products
Here’s a breakdown on two lifestyle bank commercials I created for Elevations Credit Union
How to Hire a Video Production Company for Your Startup
The questions I’d ask before hiring a startup filmmaker: who leads the story, what the proposal includes, how the crew works, and how the assets will support your company.
How to Build Outdoor Brand Ambassadors
The outdoor industry is moving beyond influencer hype. Here’s how to build genuine branded content with the right people.
What Makes a Great Marketing Campaign?
As more campaigns roll out this spring, I’ve been studying what it takes to make a memorable campaign and this is what I learned…
Making a Documentary about the Barkley Marathons
My experience capturing one of the most secretive and brutal ultramarathons on the planet.
Making a Snowboard Commercial in 12 Hours
A behind-the-scenes look at making a snowboard commercial in 12 hours…
I Won Best Short Film at Lookout Wild Film Festival
That’s right - Unseen Peaks took home an award at its 10th film festival screening!
Top Digital Marketing Strategies for Outdoor Brands
If you’re wondering how to successfully market yourself or your company in the outdoors, here’s what I’ve found to be the best way…
Filming and Photographing a KT Tape Campaign
Here’s a behind the scenes look at filming and photographing a campaign for KT Tape's newest black and gold tape with professional pickleball player Alix Truong.
One Shoot Day, Multiple Company Videos: A Denver Production Plan
Plan a corporate video content day that gives your team a useful collection of interviews, short edits, and website footage from one focused production.
Creative Storytelling for the Olympics
A behind-the-scenes look into my experience filming and photographing for the Olympics at the Olympic qualifiers for ski and snowboard events
Why Representation Matters in Outdoor Films
Explore why representation in outdoor films matters and how diverse storytelling can create a more inclusive and inspiring outdoor community
5 Tips for Creating Branded Content That Resonates
Learn to craft authentic narratives, partner with creators, and build lasting loyalty through videos that inspire, engage, and connect with your audience on a deeper level.
How to Make Money as Running Filmmaker
Here’s some ways you can make money as a running filmmaker
How to Film Running - Editing a Running Video
Here’s how I edit running videos - from documentaries to commercials to YouTube videos…
How to Film Running - Mastering Pre-Production
Most people skip this step but it’s super important to making a memorable running video…
How to Film Running - Gimbal vs. Handheld
Here’s what you need to know about when to film running on a gimbal vs. when to film handheld.
The Best Camera Gear to Running
If you’re curious what I pack in my camera bag for my running films, here’s what I bring…