Blog
What Actually Makes a Creative Brief Useful
A practical guide for brands and filmmakers who want better work that's cool and thoughtful and rad and stuff :)
The Cost of Skipping Pre-Production (and Who Pays It)
Pre-production isn’t sexy but good campaigns are so here's how to glow-up your process
Using Docu-Style Commercials in Modern Marketing Strategies
Some tips for how to make the most of your docu-style commercial
How to Film Running - The Ultimate Guide to Filming Running
The ultimate guide to filming running
A Docu-Style Commercial Director’s Guide to Directing Real People
If you’re wondering how to direct real people for docu-style campaigns, here’s how I do it and what I recommend…
How to Use Video Content to Actually Grow Your Outdoor Brand
I break down how to use content to not just look good but drive real growth.
The Psychology Behind High-Converting Commercials
A breakdown into how to use psychology to make high-converting commercials
The Complete Guide to Video Production for Outdoor Brands
the ultimate guide for how outdoor brands should create their video content
How to Hire a Docu-Style Commercial Director
If you’re looking to hire a docu-style commercial director, here’s everything you need to know :)
Outdoor Commercials That Actually Convert and Why
I break down which outdoor commercials actually work and why the marketing strategy behind these commercials are so important.
Why Strategy-Led Commercial Directors are Better for ROI
How partnering with the right director can boost brands’ ROI
Podcast Episode: Directing Branded Content in the Outdoors
How I create outdoor lifestyle and adventure films with brands
My Approach as a Docu-Style Commercial Director
How I go about making commercials for outdoor and lifestyle brands
Case Study: Campaign for Wishgarden Herbs
A breakdown of my recent lifestyle campaign for Wishgarden Herbs
How to Hire a Colorado Filmmaker - What You Need to Know
If you’re looking to hire a director in Colorado there are a few things you should know…
Photo Editing Tips for Rock Climbing Photography
Photo editing is a bit of a daunting task for beginners but if you have the right guidance, it can help take all the guess work away and be a super fulfilling experience. This is a behind-the-scenes look at how I edit all my photos...
Docu-Style Commercials vs. Traditional Advertising
In this article, I break down what’s truly more effective - docu-style commercials or traditional advertising.
How to Become an Adventure Photographer in 2025
Here’s a step-by-step guide on how to become an adventure photographer
Why Nostalgia Is the New Outdoor Content Currency
How retro aesthetics and “simpler times” storytelling are resonating right now...
Colorado Video Producer for Premium Brand Marketing
How I approach making high end marketing materials for Colorado brands