Branded Films
Outdoor adventure is my passion, storytelling is my purpose
I specialize in creating branded documentaries that shine a light on athlete performance and inclusivity in the outdoor industry. My work spans a wide range of formats, from documentary series and athlete profiles to larger brand campaigns, each crafted with the goal of telling powerful, human-centered stories.
Whether it's following a diverse group of athletes pushing boundaries or highlighting the voices of communities often underrepresented in the outdoor space, my films aim to go beyond the surface.
Through these films, I aim to inspire change and foster a more inclusive outdoor culture, where everyone feels seen and represented.
Who I’ve Worked With
Emmy Nominated Director / Producer / Cinematographer / Editor
Unseen Peaks
After enduring discrimination and trauma due to her blindness, Addie seeks freedom through skiing, ice climbing, and rock climbing, facing both the challenges of these activities and the need for acceptance within the outdoor community as a disabled person.
Film Screenings: AMC Theaters Nationwide Release, Emmy Nominated Film for “Diversity/Equity/Incusion”, Kendal Mountain Film, No Man’s Land Film Festival, Boulder International Film Festival, Mountainfilm,
Role: Director / Producer / Cinematographer / Editor
The Summit Within
A group of international wounded, injured and sick military veterans attempt to climb a 4000+m mountain peak in Colorado, using nature as a tool for healing from the physical, mental, and emotional challenges faced by veterans and service personnel. Their goal is not only to summit the physical mountains but journey towards the summits they face within themselves.
Film Festival Screenings: Kendal Mountain Film, Ouray International Film Festival, London Mountain Festival, Lookout Wild Film Festival, Vancouver International Film Festival, Best Documentary Nominee Coventry Phoenix Film Festival
Role: Director / Cinematographer / Editor
Canopy Climbers
If you’re a rock climber but there are no rocks around… you climb the trees.
A group of friends in the Costa Rican jungle are spearheading the new wild and exciting sport of tree climbing by using traditional rock climbing techniques to scale giant strangler fig trees.
Film Festival Screenings: Kendal Mountain Film, Lookout Wild Festival, London Mountain Festival
Role: Director / Producer / Cinematographer / Editor
Most Recent Films
Hydration in motion
Adidas runner Dom Scott is making a career switch as she transitions her success as an Olympic runner on the 10,000-meter track to marathon racing, facing the new challenge of staying hydrated over longer distances. The film highlights how Dom, a world-class athlete, adapts her training and hydration strategy with HydraPak to conquer the demands of marathon running.
Brand: HydraPak
Role: Director / Producer / Cinematographer / Co-Editor
How to Ski Tour - Episode Series
Professional skier Davide Giardini cares deeply about creating an inclusive and welcoming ski culture so, in an attempt to foster that community, we created a six episode series all about how to ski tour with La Sportiva.
We tackle 13,000ft peaks, epic powder days, ski mountaineering races and steep couloirs to share the joy of the sport.
Brand: La Sportiva
Role: Director / Co-Producer / Cinematographer / Editor
Make it Last
Patagonia Climbing Ambassador Katie Lamb takes us behind the seams of her sewing studio and shows us how she’s made her hardest-worn gear better by repairing it herself.
Brand: Patagonia
Role: Director / Co-Producer / Cinematographer / Editor
From Dreams to Medals
For Molly Seidel, it's always just been running. A native Wisconsinite, decorated high school running athlete, four-time national champion at Notre Dame, and bronze medalist at the 2020 Tokyo Olympics in the marathon event, Molly's career is a testament to dedication and resilience.
With the Chicago Marathon on the horizon and her sights set on the upcoming U.S. Olympic Trials, Molly reminds us how important the balance of physical & mental training is and how crucial it is to listen to your body by working with it, not against it.
Brand: KT Tape
Role: Director / Co-Producer / Editor
Women Supporting women
Cycling is a way to build community. Featuring female athletes from all walks of life, from Olympic gold medalist Gwen Jorgensen to an up and coming high school aged cyclist, this film highlights the stories of women who have found strength, community, and resilience through cycling. These cyclists showcase the importance of inclusivity and the transformative power of sport.
Through their stories, we see the beauty of working together to create a more inclusive and welcoming space in the cycling community.
Brand: Jelenew
Role: Director / Cinematographer / Co-Producer / Editor
Recovering My Own Way
Matt McElroy is known by many titles: surfer, father, scooter cruiser, and now Olympian. He's a surfer, a devoted father, a laid-back scooter cruiser, and now, he proudly holds the title of an Olympian.
Brand: KT Tape
Role: Director / Co-Producer / Cinematographer / Editor
Best Week Ever
Professional mountain biker Ryan Petry takes on the challenge of biking through 7 different iconic Colorado mountain towns in 7 days - but there’s a catch. In each town he meets up with a local rider to learn about the town and ride some of the local’s favorite trails in the area. A documentary series of 7 towns, 7 days, and 7 fun filled episodes.
Brands: Canyon Bicycles, Pearl Izumi, Industry Nine, Sweet Protection, WTB
Role: Director / Cinematographer / Editor
REel Rock 18
Reel Rock is an annual traveling film festival and is the center of the rock climbing scene with their climbing films shown at over 500 worldwide, and online at Reel Rock Unlimited. Unlike all the other films on this website, I didn’t direct any of these but did have a hand in the post-production process. I did all this work from the beach in Nicaragua with the director which led to some great post-editing sunset surf sessions.
Production Company: Sender Films
Role: Editor, Sound Designer, Colorist
REel Rock 17
This was my first year working with Reel Rock and it was a doozy. They came out with five amazing films, I worked on two of them - Burning The Flame and “The HURT” featuring Free Solo star Alex Honnold. In a last minute sprint, the director Pete Mortimer and I pulled round the clock shifts so while he would sleep, I would edit and vice-versa.
Production Company: Sender Films
Role: Editor, Sound Designer, Colorist
Attempting to Climb and Sleep on a Desert Tower in Utah
Noah Kane came up with the idea of climbing Castleton Tower in Utah and sleeping at the top which, in theory, seemed just silly and ridiculous enough to be an amazing video idea while still maintaining an exciting sense of adventure. As you discover if you watch the video, this turned out to be a bigger adventure than we bargained for.
Brand: Fanttik
Role: Cinematographer / Drone Pilot / Talent / Editor
“The Why” - Starring Ryan Petry
As Ryan approaches his upcoming 2022 mountain biking season, he's taking a hard look at what's to come. After the birth of his new son, he's taking a hard look at what it means to get on the bike everyday and chase his passions. Whether he's commuting around town or gearing up for a long day on his bike in the mountains, the joy still remains.
Brands: Canyon / Pearl Izumi / Sweet Protection
Role: Director / Producer / Cinematographer / Editor
The Mexico Story - Rock Climbing in El Potrero Chico
Climber Noah Kane set an objective to climb the hardest rock climb of his life, attempting a climb up El Toro in Northern Mexico - a 2,300 foot bolted climb with a difficulty grade of 5.12a (very hard), and it is the second longest sport climb in North America. This film has all the best rock climbing tropes of adrenaline, anxiety, humor and some pretty epic original song by yours truly at the end!
Brand: XtraTuf
Role: Cinematographer / Drone Pilot / Talent
Trailers (Full films available for purchase by donation)
Credimus : We Believe
Two teachers from Platte Canyon High School in the mountain town of Bailey, Colorado form a boat building club with their students and construct a catamaran style canoe to race 70 miles in 48 hours in Washington State. For many of the students paddling in this race, this will be the first time they have seen the ocean…
As a part of their journey, they paired up with the Utah School for the Deaf and Blind to teach deaf and blind students how to build and race the boats in order to lift up the entire community of landlocked schools wanting to create boat building opportunities for their students.
Brand: None - Self-funded passion project
Role: Director / Producer / Cinematographer / Editor
The Mountain Guide
Pete Lardy, owner of Pikes Peak Alpine School, attempts to earn one of the world’s most elite international mountain guiding certifications. In order to do this, he has to demonstrate significant guiding experience in three main disciplines; rock, alpine, and ski. With the highest levels of certification already achieved in the rock and the alpine, all Pete needs to become internationally certified is to pass the final ski exam.
So, at the age of 40 years old, he starts to learn how to ski…
Brand: Ortovox (gear sponsor) - Self-funded passion project
Role: Director / Producer / Cinematographer / Editor
Oldies but goodies…
Grateful: The Isaac Johnston Story
Heritage, a dash of irreverence, and a strong desire to live a life that is as contagious as it is authentic. That’s where it started for Isaac and that’s where he's headed. Through images, video and written word, he now travels the world creating stories and weaving in his enthusiasm. This is his story.
Brand: Danner Boots
Role: Director / Producer / Cinematographer / Editor
Bouldering in Puerto Rico
We ventured out to the southeastern end of the island to an area called Yabucoa to do some bouldering (rock climbing on big boulders) and I took the camera along for some fun. I never anticipated for this footage to go anywhere but I figured it'd be fun to let these clips see the light of day…
Role: Director / Producer / Cinematographer / Editor
Coffee Farming in Costa Rica
The Café de Monteverde farm began about 30 years ago originally farming chicken, cows and only a little coffee. Eventually, they made the switch to full time coffee production where they remain today as one of the leading coffee producers in Costa Rica.
Role: Director / Producer / Cinematographer / Editor
Mountain Running Co - Santiago, Chile
Whether your an elite trail runner or just hoping to get out and get more exercise around Santiago’s local trails, this group unites runners and non-runners alike. With now over 15 thousand Instagram followers and a leading spirit in the trail running community of Latin America, the story of Mountain Running Co. drew me in and was a story we believed needed to be told.
Brand: Merrell / Mountain Running Co
Role: Director / Producer / Cinematographer / Editor
One Last Childhood Adventure
Growing up on Orcas Island was such a treat, so we figured we’d explore it one more time just like we did when we were kids. With a pair of kayaks and a tent we embarked to discover this beautiful island that awaited just outside my front door for all these years.
Role: Director / Producer / Cinematographer / Editor
Come Curious - Colorado College
At CC they’re pretty relentless. They problem-solve faster. Climb higher. Dig deeper. They take passion to new altitudes. CC is a place where new or untested aren’t dirty words, they’re words we live and learn by every day. Come take a glimpse of the countless opportunities offered to you here at Colorado College. Welcome to learning above 6,035 ft…
Brand: Colorado College
Role: Director / Producer / Cinematographer
Let’s Connect
Roo is a commercial/documentary filmmaker and photographer based in Boulder, Colorado but travels all around the world for his filmmaking career. He has directed documentaries for Patagonia in California, produced films for Outside Magazine throughout Europe and Africa, camera operated for Netflix in the Rocky Mountain West, photographed among indigenous communities in South America, and has received notable recognition in his hometown of Orcas Island in Washington State for his work telling uplifting stories in the outdoor space.